Carneros Resort & Spa
Brand, Identity, and Hospitality Design
Role: Creative Director, Lead Designer
Agency: Personified Creative Co.
Carneros Resort & Spa is a Napa Valley haven that needed a visual rejuvenation. As Creative Director and Lead Designer, I led a brand refresh featuring a new palette, typography, and hand hewn illustrations inspired by the property. Work included art direction, messaging, copywriting, and a versatile brand system.
